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About Us



Auralu has been specializing in Bluetooth headset/Bluetooth speaker for over 30 years. Our sales network is all over the world, mainly in the United States, Europe, Southeast Asia and other regions.


Our Mission & Vision

Auralu brand promise is "make you life comfort" and recently launched its new motto: "Auralu - make you life comfort".

Auralu is implementing its strategy to continue as a highly dynamic enterprise, with the aspiration for consistent growth that is characteristic of a world class business.

Auralu will continue to embrace new opportunities to do what we have done for over a century
– to enrich people’s lives at home and at work, and move society forward.

We go above and beyond to embrace the future, constantly exploring and inventing to meet the ever-changing demand of our customers and consumers.


What will life be like in the future as robotics become more commonplace?

What will people want out of our products? Currently robots perform a number of useful functions for humanity. However, Auralu team have endeavored to break through this stale way of thinking. In a sense their robot does nothing. It wags its tail, it says single words, but mostly it exists just to be by your side. When we proposed this combination of product + service to create a new lifestyle on the crowdfunding site makuake, we hit our required number of backer in just six and a half hours. Here the development team talks about how they created a new paradigm in which people can empathize with and get support from their robots.